Top 100 Companies rankings

We measured global public perception of the Global Top 100 Companies by market capitalization. Our ranking here re-orders the Global Top 100 Companies in terms of perception strength, rather than financial strength.

Select any column to re-order the table by that data point – e.g. Region or Sector. Use the drop down to see specific sector tables and our 18 attributes across the Purpose and Experience dimensions. Select a logo to view the individual perception strengths of that organization and compare it to others. Select ‘Dashboard’ for visualizations of an organization’s overall performance.

Select a Sector


How would you score this company against the 18 attributes of a future brand?

How do you feel about this company?

Where do you see this company today, and 3 years time?

3 years time

Would you work for or buy from this company?

*Source: PwC Global Top 100 Companies by market capitalisation.